Communications: emotion vs logic

Effective communication is the bedrock of every successful organisation: helping to engage team members internally and to promote a positive external image. Understanding how different personalities process information, and whether their preferences are based on emotion or logic can help your communications be even more effective, and more openly received.




The Eisenhower Decision Matrix is one of those simple-yet-effective leadership tools that crops up in leadership skills circles all the time, although sometimes under a different name. The idea was derived from an Eisenhower quote, ‘What is important is seldom urgent, and what is urgent is seldom important.’ As leaders, we can often end up dealing with the top left-hand corner of the matrix – things that are both important and urgent. Crises, deadlines or problems demand our team’s immediate attention and send stress levels soaring.



